If you have been selling on eBay for a while, or even as long as I have (15 years) or longer, you probably noticed some peculiar fluctuations in your sales. You might be asking yourself why all of the sudden my eBay sales dropped so low. Well I keep my ears to the ground and listen to what is going on. This following trick has indeed increased my eBay selling:
It is actually very effective. If you have been selling for a while, you might be somewhat resistant to change. Just try it. You may have, as I do, (Jim’s eBay Store) many items that were listed and they are repeat items. Well eBay’s search engine, Cassini and also Google will look at your eBay site and see nothing going on. What do you think they are going to do? If you think that they will put your listings near the bottom of the pack, you are probably right. I think they actually put listings in the “sandbox.” That is an internet marketing term for putting your website out of sight.
Here’s what you do. First look at your headline. Make a change in it. Suggestions include putting the most compelling words in the beginning. Just look at it and you might see where a change could be made. Then look at the body copy. Do you see anything weird or wrong or something that could be changed or enhanced? Just do it. Maybe add a picture. Then update your listing. Don’t be surprised if something sells not long after that. It may not even be what you adjusted. Google looks at your whole eBay site and sees that activity is taking place. That is what it likes.
If you have a lot of listings, you don’t have to do them all at once. What I do is first go to my active listings. I will look at the first page, and adjust every fifth listing. I do this everyday and have had results. It’s also good to keep listing new items. That always helps. It increases your eBay site’s activity and Cassini and Google like it.
If you want to learn more about eBay selling, maybe even becoming a top rated powerseller, I can think of no better place to look than here:
eBay And Amazon Sellers Newsletter
I hope this information helps increase your business.
Best regards,
Jim Young